Confusing Words Pairs in Business Writing
Writers and proofreaders consistently have problems with 25 confusing word pairs. The pairs are words that sound similar, but have very different meanings. Review the meanings of the confusing word pairs that follow. A quiz testing your knowledge of the correct use of the word pairs follows this explanation:
- accept – receive something, recognize a truth, or approve of something
except – to leave out or exclude
- accessible – easily approached or attained
assessable – capable of being evaluated
- adverse – harmful or unfavorable
averse – opposed to, reluctant, distasteful
- affect – bring about a change
effect – a result Note, “effect” can be used to mean “create a change.” “This new rule is intended to effect a change.”
- among – in the midst of several things
between – comparison of two things; area separating two things Note, “amongst” is not acceptable in American writing, although it is acceptable in other varieties of English.
- appraise – determine the value of something
apprise – inform
- assure – inform to remove doubt or concern
ensure – guaranteeinsure – take out insurance or act as insurance (Use “ensure” unless you are describing an insurance arrangement.)
- bimonthly, biannually – every two months or years
semimonthly, semiannually – twice a month or twice a year
- censor – review something and remove the objectionable parts
censure – find fault with or blame
- common – shared equally by members of a group of people; emphasizes an entire group
mutual – shared by two or three people or parties; emphasizes individual entities
- compliment – express praise or admiration
complement – complete, make a whole, make perfect
- compose – create or form something
comprise – consist of or made up of
- consecutive – following one after another without interruption
successive – following one another in order, but not necessarily without interruption
- continual – happening often, usually in rapid succession
continuous – occurring without stopping
- discreet – using good judgment in terms of conduct
discrete – separate and distinct, or individual
- distinct – clearly notable, individual, discrete
distinctive – distinguishing, unique
- eminent – prominent, distinguished in reputation
imminent – about to occur, threatening, impending
- exceedingly – extremely, extraordinarily
excessively – beyond what is reasonable
- fewer – used with countable items
less – used with quantities
- forward – at, near, or toward the front
foreword – the beginning of a book or report
- impediment – hindrance, slowing progress toward a goal
obstacle – something that completely stands in the way of the goal
- imply – express indirectly or hint
infer – conclude or deduce
- indexes – alphabetical listings of subjects
indices – a scientific or technical listing, or statistics
- precede – come before in time, place, or rank
proceed – advance or continue
- principal – foremost in importance, head of a school
principle – standard, rule, or ethical code
Quiz on the confusing word pairs.

Writing Coaching by Dr. Robert Hogan
Dr. Robert Hogan teaches the coaching, tutoring, and individualized business writing courses. Dr. Hogan has been training writers for 40 years in universities, colleges of business, consulting companies, and professional writing companies. He has been a professor at the University of Pittsburgh, Allegheny County College, and Illinois State University College of Business. He was manager of communications in a telephone billing company and owner of a company writing documents on contract for government agencies and corporations.

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